Field Evaluations
IMPROVING FRONT LINE STANDARDS
What are Field Evaluations?
- Trained team of evaluators visiting your network unannounced on a
regular basis
- Measuring a combination of compliance, brand and promotional elements as determined by the client
- Feeding back their results quickly to enable to you to;
- Make fast decisions on key areas
- Ensure action is taken to improve standards
- Focus internal resources effectively for the best gains
- Work in combination with existing field team or as full outsourced solution
- Takes the emotion out of the process leaving you to focus on driving performance improvement
Trained Evaluators
- Evaluators are fully trained
- A National Training Coordinator ensures all evaluators are trained on the standards to be checked
- Evaluators performance is monitored on an ongoing basis and a rating scale is allocated to their performance
- Programs have a standards manual of all items to be checked.
- Evaluators take the manual with them when conducting a check
- Evaluators receive assignments via web
- Hand held PDA data entry option available
- Digital photographs can be taken and added to reports
Key Success Factors
- Fully trained evaluators
- Clear objective standards and measures set
- Program details well communicated internally by the client
- Fast, usable and accurate reporting of information to management and the front line
- Online, easy-to-use appeals process
- Results tied to internal training where available
- Rewards and programincluded recognition program included
Why Market Pulse?
- Experienced team
- Best in class tools and systems
- Extensive databases of trained Evaluators
- Central operations team close to the process guarantees quality
- Total program flexibility
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